Udra's pricing structure for its Shopify app offers users three distinct plans tailored to meet varying needs. The first plan is a perpetual free tier, providing essential functionalities at no cost. For users requiring advanced features, two paid plans are available for selection upon installation within the Shopify admin interface. The purchase process occurs seamlessly through the "/plans" endpoint, facilitating straightforward transactions. Subsequent charges are billed on a monthly basis, with billing cycles commencing on the date of initial purchase. This predictable billing model ensures clarity and transparency for our valued users.